Awesome Handmade iSocial Video – Really!
So, many months ago one of our Business Development Executive’s came up with an idea of creating a ‘handmade’ instructional video for iSocial that would teach individuals and companies how they could use the software to build communities and social networks. The concept was simple, it would be ultra low tech with hand drawn graphics rather than some snazzy flash animation.
Sounds simple, right? I mean, how hard can it be? Do some drawings, record it and then add a voice over in post production, job done, takes maybe two weeks.
Well, as with so many seemingly simple ideas, this project took on a life of its own, two months after it was first conceived, filming finally started.
The first problem? The camera we used was too low quality and the picture was fuzzy.
A few weeks later we tried again with a HD camera, but this time we found that it was recording in 4:3 ratio and had those annoying black bars to the left and right when we uploaded to YouTube.
If at first you don’t succeed, try, try again.
So we went for a third video shoot, this time using my basic Sony compact camera (DSC-W270 if you are interested) mounted on a tripod. The results was sensational, not to mention conclusive. If you want a high quality video, choose a Sony compact camera, oh wow, I really should get them to pay me for saying that.
Using state of the art video processing and post production software (Windows Movie Maker) and nothing more than blood, sweat and tears, a movie was released. Unfortunately, due to the mass coverage of James Cameron’s Avatar in the media, we didn’t even make it on to the IMDB, so we are forced to release it as an underground, self published video. We hope that maybe this way it will achieve cult like status amongst hard core Internet users.
Now, without further ado, ladies (yes, there are some female web surfers, so I’ve heard) and gentlemen, three months in the marking, a budget of almost $5, I present to you an artistic journey simply called: Untitled.
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